Parties who express an interest in the new concept can obtain a feel for the actual experience -- in this case, being aboard the City at Sea - by navigating the decks and interior of a realistic 3D model. The CM Surveyor 3D scene browser is designed specifically for easy and precise navigation of complex structures such as buildings and ships.

After a party has signed up to participate in the project, the 3D model can be enhanced to reflect their unique contribution. Corporations, for example, might use the 3D model to help locate and design an onboard site for their business. Individuals can use the same model to help with selection and arrangement of their on-board stateroom or apartment. The 3D model thus grows ever-richer and more compelling over time, thus attracting additional particpants.